ABC Set To Become ABC1…

The Australian Broadcasting Corporations main television channel ABC is set for a name change after 52 years. In recognition of the broadcsters other channel ABC2 and soon to be added ABC3, ABC will now be referred to as ABC1. This follows the same style as the BBC in the United Kingdom where the national broadcaster there has four channels.

According to the ABC blog, the channel will be re-launched with a new look and the new name change on Monday February 4th and a similar re-launch will occur with ABC2.

From Monday, 4th February, ABCtv is undergoing one of its most fundamental changes in its 52 years: changing it’s name! The channel will be known as ‘ABC1? and will be relaunching an all new presentation package to coincide with the renaming, timed for the start of the official ratings period.

The two channels will also be getting a new slogan…

ABC1’s slogan will be ‘It Begins With a 1?, while ABC2 goes with ‘Bring Out The 2 In You’

[youtube=http://www.youtube.com/watch?v=2LuaOD7QXn4]

Also for a sneak peak at what the potential new logo could look like, have a look at this post from TV Tonight.

Technorati tags: Australian Broadcasting Corporation, ABC, ABC1, ABC2, ABC3

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