Need To Fill In Some Time? – Nine Presents…

What do you do if you have an extra 15 minutes up your sleave on a television station? Well Nine has found a solution which is quite affective and they have been doing this for a while now. In partnership with Sony BMG, Nine uses this time to you could say advertise one of the artists from Sony BMG stable calling it Nine Presents. Usually shown at a variety of times, sometimes even shown in the guides or they just randomly appear usually on Saturday afternoons and night’s this particular one was on a late Sunday night on Nine HD listed as a “HD Fill”.

Below is a video of the introduction, I haven’t uploaded it to YouTube I was just testing what would happen if I uploaded the video in this manner, it should play in Windows Media Player and you can save it to your computer.

Nine Presents - Intro Video

In this particular instance it was a look at the band the Rogue Traders headed up by Natalie Bassingthwaighte (I always have to look up the spelling on that one), with a look at there most recent album Better In The Dark.

Natalie and James looked at each individual song within the album and told a bit of a story on how the song was created and any other details relating to the song.

As a fill in for time these are very effective and an opportunity for Nine to advertise without it looking like that’s what they are really doing, so essentially entertaining advertising if you are into the particular band featured.

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