FLASHBACK: 7HD demonstration loop…

Just about two years ago What’s On The Tube had a look at the Seven High Definition Loop which was broadcast all day long on what we now call 7HD. From 11am every morning till 4:30pm digital channel 70 would show a loop which was supposed to be in high definition in order for television retailers such as Harvey Norman and JB HI FI to demonstrate the benefits of high definition televisions.

Back when high definition broadcasts started the Nine Network would also run a simular loop showcasing images in high definition, lucky for us all now that this is no longer the case. Regional viewers are not as lucky in this area as Southern Cross Ten is still running a loop on its high definition channel which will hopefully be replaced by the new ONE HD starting March 26.

This particular demonstration loop from Seven started to air from 2004 and continued right up until the surprise launch of 7HD as a breakaway channel. Sydney is the focal point at the beginning exploring the harbour flying over the main landmarks of the city including the Opera House and Harbour Bridge as well as some of the activities people undertake on the harbour itself.

Looking back at the original post on the demonstration loop the major question people wanted to know the answer to was what music was being played in the background and by whom, the answer to that can be found below as well as the video of the loop if you have never seen it before. The quality is not too crash hot; the reasoning for this is that 25MB is the maximum file size that can be uploaded, so the video is highly compressed.

1^st Song
Song: Angel of Dreams
Artist: Bill Baylis & Dave Hewson
Album: Metamorphosis 5

One of the methods of making this demonstration loop work was the use of footage from the networks travel programme The Great Outdoors. Now currently not airing any more, the footage used of the snow fields comes from a story by Tom Williams and Shelly Craft in Aspen USA.

2^nd Song
Song: 21st Century Renaissance
Artist: Dave Hewson
Album: Metamorphosis 2

The next part of this loop utilises more footage from The Great Outdoors programme with an adventure travel company in New Zealand flying over a volcano island called White Island, the Marine Park is the focal point in this clip featuring its sulphur volcanic lake.

3^rd Song
Song: Tomorrow’s World
Artist: Dave Hewson
Album: Metamorphosis 1

The loop now takes on a tropical setting utilising some more stories from The Great Outdoors featuring presenters Sophie Faulkner and Tom Williams.

4^th Song
Song: We Are Here
Artist: Scott Donaldson & Richard Nolan
Album: This Is Chilled

The ever changing modern city of Dubai is the new focus moving from a tropical surround to one of endless desert. Another story from The Great Outdoors was used here with Sophie Faulkner again.

5^th Song
Song: Melt
Artist: Amar Nagi
Album: This Is Chilled

Shelly Craft travelled to Germany for this story on The Great Outdoors looking at some fancy cars and going for a drive on the German Autobahn.

6^th Song
Song: Chase The Sun
Artist: Simon Stewart
Album: This Is Chilled

Coming to the end of the loop and the focus turns to Australia’s second largest city Melbourne featuring some of its well known attractions especially sport. Eitihad Stadium or as it was called back then Colonial Stadium is flown out of at night featuring the city in the backdrop.

7^th Song
Song: Soul Saver
Artist: Aaron Wheeler
Album: This Is Chilled

Finally the loop finishes where it began in Australia’s most recognisable city Sydney but this time at night and to a more up beat tune showcasing what a hustle and bustling city it is. It is a fitting end to the loop overlooking Sydney at sunset.

8^th Song
Song: Hearts & Voices
Artist: Bill Baylis & Dave Hewson
Album: Metamorphosis 6

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